The pandemic that has hit the world has had a negative impact on the global economy this year. In contrast, sales of electronic goods, such as tablets, PCs and laptops, are predicted to record positive results.
Some analysts estimate that by 2020 annual shipments of laptops and PCs will increase by about 15 percent from last year, to about 300 million shipments. Even analysts predict tablet devices will experience faster growth than laptops and PCs, as reported by Reuters. Tablets are the fastest growing devices.
Based on data from Statista , tablet sales during 2020 increased 16 and 33 percent year over year in the first and second quarters, respectively. Apple also felt a significant increase in tablet sales.
According to the fourth quarter of 2020 financial report released by Apple in November, iPad sales increased by 46 percent when compared to the same period last year. Thus, iPad sales scored a sales figure of up to 6.7 billion US dollars.
One factor in the positive increase in sales of tablets, PCs and laptops is that during this pandemic many people are required to do activities such as working and studying online. It is undeniable that these three devices are important supporting tools in conducting online activities.
Analysts said that the pandemic situation has also forced families to have more than one device at home, for example by buying additional laptops, PCs or tablets for home people who work and study.
That way, according to the prediction of research company Canalys, there will be 1.77 billion laptop, PC and tablet devices installed by the end of 2021. This number is up from 2019 which was only 1.64 billion devices.
As the most popular tablet provider company, Apple is likely to take advantage of this situation to introduce its newest iPad line next year. Apple is reportedly developing a wider line of iPads with newer and more sophisticated features to keep demand and popularity high, as summarized from PhoneArena, Wednesday (12/30/2020).
Apple is rumored to be launching an entry-level iPad with Touch ID, as well as the A13 Bionic chipset, which is also used in the iPhone 11 series in the spring. According to information, the iPad will be priced at 299 US dollars.
In addition, the new iPad Pro is also predicted to support fifth-generation internet (5G) with a mmWave antenna in the package module. Later, the iPad Pro can also carry an OLED screen and be powered by the 5nm A14X Bionic.
This device is rumored to enter the market in the second half of next year. Unfortunately, there is no official information from Apple to confirm this speculation.